Blogs

CPNP registred Jbeauty Product

The European skincare market is evolving rapidly, with consumers seeking products that combine purity, effectiveness, and transparency. NowLD, a premium Japanese skincare brand, has officially registered under the EU Cosmetic Product Notification Portal (CPNP), marking its formal entry into Europe. This milestone signals more than just compliance; it introduces a fresh approach to skincare inspired by Japanese beauty philosophy and crafted with natural ingredients. NowLD’s mi

So you're thinking about starting your own matcha brand or stocking up for your café? That's awesome! Matcha has been having such a moment lately, and there's never been a better time to get into the business. But here's the thing: before you start dreaming about those Instagram-worthy matcha lattes, there's some not-so-glamorous paperwork you need to tackle. Trust us, we've been through this journey with countless clients, and we're here to make it way less intimidating than

TSUBAKI Vietnam-made shampoo production at FineToday factory, timeline from Shiseido divestiture to CVC acquisition - Japanese beauty wholesale opportunities for overseas buyers

Buying matcha in bulk is a smart move for cafes, restaurants, and matcha enthusiasts who want to save money while ensuring a steady supply. However, matcha is notoriously delicate. Without proper storage, it can quickly lose its vibrant color, fresh taste, and valuable nutrients. Whether you're stocking up for your business or personal use, understanding how to store matcha in bulk properly will save you money and ensure every cup tastes as fresh as the day it arrived. Why Pr

If you've been scrolling past the endless matcha lattes on your Instagram feed lately, you might want to savor that visual feast while you can. There's a growing crisis in the matcha world that's about to hit cafes, tea shops, and matcha lovers harder than a triple-shot espresso on Monday morning. The Perfect Storm: When Demand Meets Scarcity Here's the situation that's keeping matcha producers up at night: demand for matcha has exploded to unprecedented levels, while supply,

Last October, something unprecedented happened in Kyoto's centuries-old tea districts. Ippodo Tea, a company that's been selling matcha since 1717, did something they'd never done before—they put purchase limits on their premium matcha powder. Within days, Marukyu Koyamaen followed suit. For those of us in the matcha wholesale business, this was our canary in the coal mine moment. What started as whispered concerns among tea merchants has exploded into the most serious matcha

Ceremonial Grade Matcha Isn’t Real: What It Actually Means (According to Japan)

If you've ever wondered what matcha Starbucks uses in their popular green tea lattes, the answer might surprise you. Despite Starbucks' role in popularizing matcha worldwide, what they serve isn't authentic Japanese matcha. Instead, it's a sugar-heavy powder blend that contains only a small portion of actual green tea. For café owners, distributors, and wellness brands sourcing matcha ingredients, understanding this difference is crucial for making informed purchasing decisio

Learn how to import Japanese cosmetics in 2025 with this complete guide covering labeling, documentation, FDA & EU regulations, and customs compliance.

Ready to tap into the booming matcha market? Discover how to successfully sell premium Japanese organic matcha online and build a...

Sourcing products from Japan is becoming a popular choice for businesses looking to elevate their offerings. The country is known for its...