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NowLD: A Japanese Beauty Brand Revolutionizes Skincare for the European Market
The European skincare market is evolving rapidly, with consumers seeking products that combine purity, effectiveness, and transparency. NowLD, a premium Japanese skincare brand, has officially registered under the EU Cosmetic Product Notification Portal (CPNP), marking its formal entry into Europe. This milestone signals more than just compliance; it introduces a fresh approach to skincare inspired by Japanese beauty philosophy and crafted with natural ingredients. NowLD’s mi

Nikita
5 days ago3 min read


Your short guide to Importing Organic Matcha from Japan to the USA
So you're thinking about starting your own matcha brand or stocking up for your café? That's awesome! Matcha has been having such a moment lately, and there's never been a better time to get into the business. But here's the thing: before you start dreaming about those Instagram-worthy matcha lattes, there's some not-so-glamorous paperwork you need to tackle. Trust us, we've been through this journey with countless clients, and we're here to make it way less intimidating than
taha611
Feb 93 min read


TSUBAKI Series Shifting to Vietnam Production: A New Era in Japanese Beauty
TSUBAKI Vietnam-made shampoo production at FineToday factory, timeline from Shiseido divestiture to CVC acquisition - Japanese beauty wholesale opportunities for overseas buyers

Nikita
Jan 234 min read


Year-end Operating Hours and Holiday Schedule 2025
Thank you for your continued support of the Omakase Japan Wholesale Platform. Japan will have an extended year-end holiday from December 27, 2025 to January 4, 2026. Many companies, including local transportation providers, will take a longer holiday than the official period. Orders received during the above dates will be processed and placed with distributors after the holiday. As each distributor’s holiday schedule differs, please check with us in advance if your order is u

Aki Kuwabara
Nov 26, 20251 min read
Understanding Logistics Responsibility: A Comprehensive Guide
Era LLC reaffirms its policy on logistics responsibility and transportation risk. The company clarifies that shipments conducted under FOB Japan transfer responsibility to the customer’s appointed forwarder and encourages all buyers to obtain comprehensive cargo insurance for full protection during international transit.

Aki Kuwabara
Nov 7, 20254 min read


The Ultimate Guide to Storing Bulk Matcha: Tips for Quality Preservation
Buying matcha in bulk is a smart move for cafes, restaurants, and matcha enthusiasts who want to save money while ensuring a steady supply. However, matcha is notoriously delicate. Without proper storage, it can quickly lose its vibrant color, fresh taste, and valuable nutrients. Whether you're stocking up for your business or personal use, understanding how to store matcha in bulk properly will save you money and ensure every cup tastes as fresh as the day it arrived. Why Pr
taha611
Oct 24, 20256 min read


Why Your Favorite Green Drink Might Disappear This Fall | Matcha Shortage
If you've been scrolling past the endless matcha lattes on your Instagram feed lately, you might want to savor that visual feast while you can. There's a growing crisis in the matcha world that's about to hit cafes, tea shops, and matcha lovers harder than a triple-shot espresso on Monday morning. The Perfect Storm: When Demand Meets Scarcity Here's the situation that's keeping matcha producers up at night: demand for matcha has exploded to unprecedented levels, while supply,
taha611
Oct 3, 20254 min read


Understanding the Matcha Shortage Crisis: A Deep Dive into Japan's Tea Industry
Last October, something unprecedented happened in Kyoto's centuries-old tea districts. Ippodo Tea, a company that's been selling matcha since 1717, did something they'd never done before—they put purchase limits on their premium matcha powder. Within days, Marukyu Koyamaen followed suit. For those of us in the matcha wholesale business, this was our canary in the coal mine moment. What started as whispered concerns among tea merchants has exploded into the most serious matcha
taha611
Aug 22, 20255 min read


Ceremonial Grade Matcha Isn’t Real: What It Actually Means (According to Japan)
Ceremonial Grade Matcha Isn’t Real: What It Actually Means (According to Japan)
taha611
Aug 1, 20254 min read


What Matcha Does Starbucks Really Use?
If you've ever wondered what matcha Starbucks uses in their popular green tea lattes, the answer might surprise you. Despite Starbucks' role in popularizing matcha worldwide, what they serve isn't authentic Japanese matcha. Instead, it's a sugar-heavy powder blend that contains only a small portion of actual green tea. For café owners, distributors, and wellness brands sourcing matcha ingredients, understanding this difference is crucial for making informed purchasing decisio
taha611
Jul 25, 20253 min read


How to Import Japanese Cosmetics: Complete Guide to Regulations, Labeling & Compliance (2025)
Learn how to import Japanese cosmetics in 2025 with this complete guide covering labeling, documentation, FDA & EU regulations, and customs compliance.

Nikita
Jul 21, 20253 min read


Notice of Summer Holiday 2025 | Omakase Japan Wholesale Platform
To All our Customer, Business Associates, and Friends, Thank you for your continued support. It's summer time again! During Aug 1st ~...

Aki Kuwabara
Jul 16, 20251 min read


How to Sell Organic Matcha Online: Guide to Starting a Profitable Matcha Business
Ready to tap into the booming matcha market? Discover how to successfully sell premium Japanese organic matcha online and build a...
taha611
Jun 27, 20253 min read


The Benefits of Sourcing Products from Japan
Sourcing products from Japan is becoming a popular choice for businesses looking to elevate their offerings. The country is known for its...

Nikita
May 5, 20254 min read


Shipment arrangement during Golden week 2025
Thank you for your support to Omakase Japan Wholesale Platform. Japan will have their Golden week long holiday during 1st to 6th May....
Tomoko Katano
Apr 3, 20251 min read


How to Keep Your Hair Healthy and Hydrated
Keeping your hair healthy and hydrated is essential for maintaining its shine, strength, and overall appearance. Many people struggle...

Nikita
Mar 14, 20255 min read


Unlock the Secrets of Japanese Skincare with Kumano Yushi
If you’re searching for skincare and haircare products that deliver results while being gentle on your skin, Kumano Yushi is worth exploring
nami45
Jan 27, 20252 min read


Top 15 Must-Have Affordable Japanese Beauty Products in 2024
Explore the top 15 best-selling Japanese beauty products of 2024!
nami45
Nov 21, 20243 min read


Notice of Temporarily Closure Due to Company Treat
We would like to express our sincere gratitude for your continued support. The company-wide employee trip is scheduled for December 9th...

Aki Kuwabara
Nov 21, 20241 min read


Year-end Operating Hours and Holiday Schedule 2024
Thank you for your constant support to Omakase Japan Wholesale Platform Japan will have their year-end long holiday during 28th Dec 2024...

Aki Kuwabara
Nov 19, 20241 min read
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